The exclusive press launch of House of Grey Wolfe at the Green Park Penthouse of 1 Hotel Mayfair was a resounding success, drawing an elite crowd of top-tier journalists, industry experts, and tastemakers. Against the stunning backdrop of London’s skyline, guests were immersed in the brand’s sophisticated vision, experiencing first-hand its commitment to elegance, craftmanship, and sustainability.

The day featured a curated solitude experience lead by breathwork expert Rob Rea, an exclusive first look at the entire collection, and engaging conversations, leaving attendees captivated and eager to share the brand’s story. With glowing feedback and extensive media coverage, the launch solidified the brand’s position as a new force in the luxury wellness space.